Catch The Current
Ride The Strategy
Flow Online
Strategic Social Media Management for Rockport, TX Purpose-Led Brands
We are your values-first partner dedicated to transforming your digital presence into measurable impact. Whether you need full-service management, a tailored campaign, or expert training, our boutique agency delivers high-impact, authentic strategies. We specialize in helping nonprofits and local Coastal Bend businesses grow their reach without losing their heart.
Think of us as your brand's lifeguard, keeping your presence afloat, engaging, and on-brand while you ride the wave of your business growth. We don't just throw up posts and hope for likes. We build a full-bodied presence with: Content that converts (graphics, reels, carousels, captions, ALL done-for-you), Strategy rooted in your goals, and Audience engagement that builds trust and momentum. We keep your local Rockport business top of mind and on every feed worth being on. Done-for-you. Designed for growth.
DFY Social Media Services
Level 1: Foundational Management (The Social Starter)
Target: Solopreneurs, Startups, & local Rockport Businesses laying the groundwork
Value: Get consistent, professionally-crafted content that builds trust & visibility, freeing you from the daily posting pressure. This package establishes your credibility.
Content Volume: 12 custom-designed posts/month (3 per week: graphics + strategic captions)
Strategy: Foundational Social Media Audit with strategy recommendations (One-time setup)
Execution: Content planning, creation, and scheduling
Engagement: Basic Community Management (Up to 30 mins/day)
Optimization: Basic analytics reporting & optimization suggestions
Platforms: Instagram, Facebook, or LinkedIn (Choose 1-2)
Target: Growing brands ready to increase reach, authentic engagement, & strengthen their brand voice.
Value: Upgrade your presence with a dedicated monthly strategy, elevated engagement, & continuous optimization designed to drive real momentum & lead generation.
Content Volume: 20 branded posts/month (5 per week: scroll-stopping designs)
Strategy: Customized Monthly Social Strategy aligned with business goals
Execution: Everything in Level 1 + Trend Monitoring & Competitor Analysis
Engagement: Dedicated Community Management & Follower Growth (Up to 45 mins/day)
Optimization: Detailed Monthly Performance Report + Monthly 45-Min Strategy Review Call
Platforms: Instagram, Facebook, LinkedIn (Choose 2-3)
Level 2: Growth & Engagement Management (The Social Pro)
Additional Services
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Need a significant spike in donations, event ticket sales, or qualified leads? Our Targeted Marketing Pushes are designed for high-impact, short-term goals. We craft and execute focused, multi-channel campaigns for product launches, seasonal efforts, or urgent nonprofit fundraising goals, delivering maximum exposure and conversion in a defined timeframe.
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Short-form video is the most powerful way to capture attention in the digital landscape. We offer a seamless video editing add-on to your management package, handling everything from raw footage organization to final cuts, optimized for platforms like Instagram Reels and TikTok. Ensure your Coastal Bend brand shines with professional, high-quality dynamic content that connects instantly.
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Empower your in-house team to handle your brand's presence effectively and authentically. We host custom, private workshops and training sessions focused on ethical branding, content strategy, and platform best practices specifically tailored for your team's needs. Perfect for South Texas nonprofits and local businesses looking to build long-term internal expertise.
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Designed for new businesses or brands needing a complete digital overhaul, this intensive 90-day program launches you with a robust, sustainable strategy. We deliver the full package: a foundational brand guide, a full content template kit, 90 days of managed posting, and a clear roadmap for your next phase of purpose-led growth.
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Need a wave of cohesion across your content? This add-on delivers a fully customized brand guide plus 30 days of plug-and-post Instagram & Facebook content templates, designed to match your aesthetic, messaging, and goals. We’ll also toss in 7 story templates so your daily visibility stays as seamless as your grid. It’s the perfect mix of structure + style for brands ready to stay consistent without reinventing the surfboard.
STEP 1: The Deep Dive Discovery
Goal: Alignment & Vision We begin by immersing ourselves in your mission.
This includes a full brand audit, defining your unique tide (goals, values, voice), and pinpointing your ideal audience. We gather all the necessary assets and set clear, measurable KPIs for your nonprofit or local business.
Charting Your Course: The BVC Social Strategy Process
STEP 2: Charting the Strategic Blueprint
Goal: Defining the Plan
This is where we craft your customized Strategic Posting Flow (SPF). We design your tailored content pillars, outline platform-specific strategies (e.g., Facebook vs. Instagram), and establish a clear editorial calendar. This blueprint is your custom roadmap to guaranteed, purpose-led growth.
STEP 3: Content Creation & Execution
Goal: Consistent Momentum Our team takes the wheel.
We handle all done-for-you content creation—from graphics and captivating short-form videos to engaging captions and strategic scheduling. We ensure every post is aligned with your brand guide and optimized to capture the attention of the South Texas community.
STEP 4: Review, Engage, and Refine
Goal: Optimization & Impact We don't just post and forget.
We actively monitor engagement, respond to comments, and manage your community to build authentic relationships. At the end of each cycle, we review performance metrics and refine the strategy based on data, guaranteeing continuous momentum and impact.